Fielding Graduate University News

Fielding Launches Program in Digital Asset Management

Posted by Sylvia Williams on Tue, Nov 08, 2011

Fielding Graduate University is offering a new online graduate-level certificate in the emerging field of digital asset management. The program’s focus is on what media professionals in the digital asset field (e.g., those working in graphics services, web content, multimedia archives) need to know about managing digital data and the strategic use of those assets and reusable media components. Students will explore the challenges of and systems solutions to managing, rating, grouping, downloading, archiving, and exporting digital files containing massive amounts of data.

Required courses for the certificate are Fundamentals of Digital Asset Management and Best Practices of Metadata. Among the media psychology electives are the courses Global Media and Social Advocacy, Positive Psychology and Pro-Social Media, Media and Political Psychology, and Identity in the Virtual Age.

The curriculum will be completed entirely online over a span of three academic terms and require approximately 10 weekly study hours. Students may apply for admission to the master’s program in media psychology and if accepted their certificate units will be credited toward the degree requirements. Learn more at

Tags: Media psychology, creativity, adult learning, Distributed education